Senior PR Strategist

A company is looking for a Senior PR Strategist to lead strategic communications and enhance brand visibility. Key Responsibilities Develop and execute PR strategies to drive earned media across consumer and trade outlets Coordinate interviews and media preparation for company executives and subject matter experts Write press releases and develop narratives to ensure consistent messaging across communications Required Qualifications 2-5 years of experience in PR, preferably in a PR agency or in-house at a CPG brand Experience in consumer packaged goods, ideally in beverage or wellness sectors Proven track record of securing earned media in trade and Tier 1 outlets Strong writing and pitching skills BA/BS in PR, Communications, Marketing, Journalism, or related field

Jun 10, 2025 - 03:00

A company is looking for a Senior PR Strategist to lead strategic communications and enhance brand visibility. Key Responsibilities Develop and execute PR strategies to drive earned media across consumer and trade outlets Coordinate interviews and media preparation for company executives and subject matter experts Write press releases and develop narratives to ensure consistent messaging across communications Required Qualifications 2-5 years of experience in PR, preferably in a PR agency or in-house at a CPG brand Experience in consumer packaged goods, ideally in beverage or wellness sectors Proven track record of securing earned media in trade and Tier 1 outlets Strong writing and pitching skills BA/BS in PR, Communications, Marketing, Journalism, or related field