Director of US Marketing

A company is looking for a Director of US Marketing. Key Responsibilities Develop and execute the U.S. marketing strategy in alignment with corporate objectives Lead market expansion efforts and optimize marketing channels for customer acquisition and retention Manage the U.S. marketing budget and track key performance indicators (KPIs) for campaign effectiveness Required Qualifications Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred 8-10 years of marketing experience in the money service or sub-prime lending industry, with at least 5 years in a leadership role Deep understanding of omni-channel marketing and financial regulations in the U.S Experience in managing marketing budgets and establishing KPIs Proficiency in marketing tools, analytics, and performance tracking

Jun 12, 2025 - 16:40

A company is looking for a Director of US Marketing. Key Responsibilities Develop and execute the U.S. marketing strategy in alignment with corporate objectives Lead market expansion efforts and optimize marketing channels for customer acquisition and retention Manage the U.S. marketing budget and track key performance indicators (KPIs) for campaign effectiveness Required Qualifications Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred 8-10 years of marketing experience in the money service or sub-prime lending industry, with at least 5 years in a leadership role Deep understanding of omni-channel marketing and financial regulations in the U.S Experience in managing marketing budgets and establishing KPIs Proficiency in marketing tools, analytics, and performance tracking