B2B Marketing Lead

A company is looking for a B2B Product Marketing & Demand Gen Lead. Key Responsibilities Develop and implement a scalable marketing strategy for district and school leader partnerships Shift perception of the product to a trusted K-12 communication and engagement platform Drive inbound and outbound campaigns to generate qualified leads and support product launches Required Qualifications 8+ years of experience in B2B marketing, with 2-3 years in a strategic role Experience leading full-funnel B2B marketing strategy in a high-growth environment Proven track record of driving revenue through campaigns and programs Experience launching B2B features or products with measurable impact Collaboration with sales and SDR teams to enhance messaging and conversion

May 30, 2025 - 05:20

A company is looking for a B2B Product Marketing & Demand Gen Lead. Key Responsibilities Develop and implement a scalable marketing strategy for district and school leader partnerships Shift perception of the product to a trusted K-12 communication and engagement platform Drive inbound and outbound campaigns to generate qualified leads and support product launches Required Qualifications 8+ years of experience in B2B marketing, with 2-3 years in a strategic role Experience leading full-funnel B2B marketing strategy in a high-growth environment Proven track record of driving revenue through campaigns and programs Experience launching B2B features or products with measurable impact Collaboration with sales and SDR teams to enhance messaging and conversion