Retention Manager - CRM Specialist
A company is looking for a Retention Manager - CRM & Loyalty Program Specialist. Key Responsibilities Manage and optimize email and SMS marketing programs using Salesforce Marketing Cloud Transform the BioBucks loyalty program to achieve a 20%+ redemption rate Collaborate with various teams to enhance customer engagement and retention strategies Required Qualifications 2+ years of hands-on experience with Salesforce Marketing Cloud 2+ years of proven experience with Klaviyo for email and SMS marketing automation Experience in building comprehensive email and SMS programs from strategy through execution Strong analytical skills with experience in customer segmentation and LTV modeling Knowledge of email deliverability best practices and compliance regulations
A company is looking for a Retention Manager - CRM & Loyalty Program Specialist.
Key Responsibilities
Manage and optimize email and SMS marketing programs using Salesforce Marketing Cloud
Transform the BioBucks loyalty program to achieve a 20%+ redemption rate
Collaborate with various teams to enhance customer engagement and retention strategies
Required Qualifications
2+ years of hands-on experience with Salesforce Marketing Cloud
2+ years of proven experience with Klaviyo for email and SMS marketing automation
Experience in building comprehensive email and SMS programs from strategy through execution
Strong analytical skills with experience in customer segmentation and LTV modeling
Knowledge of email deliverability best practices and compliance regulations
