Web Analytics Manager

A company is looking for a Web Analytics and Optimization Manager to oversee website performance and implement optimization strategies. Key Responsibilities Develop and implement web analytics strategies to track key metrics and KPIs Analyze website traffic and user engagement data to identify trends and areas for improvement Conduct A/B testing and collaborate with cross-functional teams to enhance user experience and conversion rates Required Qualifications 5+ years in DTC analytics or agency consulting, preferably in telecommunications or related industries Bachelor's degree in marketing, statistics, business, or a related field Proven experience in web analytics and digital marketing Preferred proficiency in Google Analytics, Google Tag Manager, and other web analytics tools Experience with A/B testing and multivariate analysis

May 23, 2025 - 20:00

A company is looking for a Web Analytics and Optimization Manager to oversee website performance and implement optimization strategies. Key Responsibilities Develop and implement web analytics strategies to track key metrics and KPIs Analyze website traffic and user engagement data to identify trends and areas for improvement Conduct A/B testing and collaborate with cross-functional teams to enhance user experience and conversion rates Required Qualifications 5+ years in DTC analytics or agency consulting, preferably in telecommunications or related industries Bachelor's degree in marketing, statistics, business, or a related field Proven experience in web analytics and digital marketing Preferred proficiency in Google Analytics, Google Tag Manager, and other web analytics tools Experience with A/B testing and multivariate analysis