User Acquisition Specialist

A company is looking for a User Acquisition Specialist to scale paid performance campaigns. Key Responsibilities: Launch, manage, and optimize paid acquisition campaigns across various platforms Analyze campaign performance and adjust targeting, creative, bidding, and budgets to meet KPIs Collaborate with creative teams to test new ad formats and develop acquisition strategies Required Qualifications: 2-3 years of hands-on paid acquisition experience, preferably in mobile apps within the sports betting or gaming industry Experience managing campaigns on major platforms like Meta Ads Manager and Google Ads Solid understanding of KPIs including CPA, ROAS, and LTV Bachelor's degree in Marketing, Business, Analytics, or a related field Willingness to work nights/weekends aligned with key sports events

Jun 17, 2025 - 02:30

A company is looking for a User Acquisition Specialist to scale paid performance campaigns. Key Responsibilities: Launch, manage, and optimize paid acquisition campaigns across various platforms Analyze campaign performance and adjust targeting, creative, bidding, and budgets to meet KPIs Collaborate with creative teams to test new ad formats and develop acquisition strategies Required Qualifications: 2-3 years of hands-on paid acquisition experience, preferably in mobile apps within the sports betting or gaming industry Experience managing campaigns on major platforms like Meta Ads Manager and Google Ads Solid understanding of KPIs including CPA, ROAS, and LTV Bachelor's degree in Marketing, Business, Analytics, or a related field Willingness to work nights/weekends aligned with key sports events