California Licensed Growth Marketing Director

A company is looking for a Director of Digital Marketing D2C Growth. Key Responsibilities Own and optimize all key digital marketing channels to scale customer acquisition and retention Create and lead growth strategies that increase ROAS, CAC efficiency, and customer lifetime value Innovate and experiment with A/B testing, creative messaging, conversion rate optimization, and funnel building Required Qualifications Degree or MBA Experience at a Spotlight Company for at least 3-5 years Proven success in scaling high-growth brands through digital marketing strategies Expertise in customer acquisition, retention, and lifetime value across various digital channels Understanding of health and wellness consumers, particularly women

Mar 18, 2025 - 02:51

A company is looking for a Director of Digital Marketing D2C Growth. Key Responsibilities Own and optimize all key digital marketing channels to scale customer acquisition and retention Create and lead growth strategies that increase ROAS, CAC efficiency, and customer lifetime value Innovate and experiment with A/B testing, creative messaging, conversion rate optimization, and funnel building Required Qualifications Degree or MBA Experience at a Spotlight Company for at least 3-5 years Proven success in scaling high-growth brands through digital marketing strategies Expertise in customer acquisition, retention, and lifetime value across various digital channels Understanding of health and wellness consumers, particularly women