Director of Account-Based Marketing

A company is looking for a Director of Account-Based Marketing (Remote). Key Responsibilities Develop and execute a comprehensive account-based marketing strategy targeting high-value accounts Collaborate with Sales and Marketing teams to create personalized marketing campaigns and content Measure and optimize ABM performance metrics to improve program efficiency and results Required Qualifications Bachelor's degree in Marketing, Business, or a related field; MBA or ABM certification is a plus 10+ years of B2B marketing experience, with at least 3 years in ABM strategy and execution Proven track record of building and scaling ABM programs that generate pipeline and revenue Experience with CRM and marketing automation tools to track ABM program impact Strong leadership and team management skills with a collaborative mindset

May 1, 2025 - 23:47
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Director of Account-Based Marketing
A company is looking for a Director of Account-Based Marketing (Remote). Key Responsibilities Develop and execute a comprehensive account-based marketing strategy targeting high-value accounts Collaborate with Sales and Marketing teams to create personalized marketing campaigns and content Measure and optimize ABM performance metrics to improve program efficiency and results Required Qualifications Bachelor's degree in Marketing, Business, or a related field; MBA or ABM certification is a plus 10+ years of B2B marketing experience, with at least 3 years in ABM strategy and execution Proven track record of building and scaling ABM programs that generate pipeline and revenue Experience with CRM and marketing automation tools to track ABM program impact Strong leadership and team management skills with a collaborative mindset