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Director of Customer Marketing
A company is looking for a Director of Customer and Partner Marketing to lead strategic marketing programs for customer retention and partner engagement. Key Responsibilities Develop and implement customer lifecycle marketing programs to enhance adoption and engagement Manage customer communication and engagement initiatives, including newsletters and events Develop and manage partner marketing programs to drive engagement and revenue growth Required Qualifications Bachelor's degree in Marketing, Business, or a related field 10-12+ years of experience in customer and/or partner marketing, with at least 3 years in a leadership role Proven track record in driving customer retention and partner engagement in a SaaS environment Strong understanding of customer lifecycle marketing principles Experience in developing and managing partner programs
A company is looking for a Director of Customer and Partner Marketing to lead strategic marketing programs for customer retention and partner engagement.
Key Responsibilities
Develop and implement customer lifecycle marketing programs to enhance adoption and engagement
Manage customer communication and engagement initiatives, including newsletters and events
Develop and manage partner marketing programs to drive engagement and revenue growth
Required Qualifications
Bachelor's degree in Marketing, Business, or a related field
10-12+ years of experience in customer and/or partner marketing, with at least 3 years in a leadership role
Proven track record in driving customer retention and partner engagement in a SaaS environment
Strong understanding of customer lifecycle marketing principles
Experience in developing and managing partner programs