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Director of Demand Generation
A company is looking for a Director of Demand Generation to lead and execute strategies for driving demand through digital channels. Key Responsibilities Develop and implement a comprehensive demand generation strategy to support revenue goals Lead digital demand generation initiatives, including email marketing, paid advertising, and third-party sponsorships Monitor campaign performance, track KPIs, and deliver insights to stakeholders Required Qualifications 5+ years of experience in demand generation, digital marketing, or related roles, preferably in a SaaS or fintech environment Proven track record of driving measurable growth through email marketing, paid advertising, and sponsorships Proficiency with marketing tools and platforms such as Pardot, Salesforce, Google Ads, and Google Analytics Strong analytical skills with the ability to interpret data and optimize campaigns accordingly A self-starter with a results-driven mindset
A company is looking for a Director of Demand Generation to lead and execute strategies for driving demand through digital channels.
Key Responsibilities
Develop and implement a comprehensive demand generation strategy to support revenue goals
Lead digital demand generation initiatives, including email marketing, paid advertising, and third-party sponsorships
Monitor campaign performance, track KPIs, and deliver insights to stakeholders
Required Qualifications
5+ years of experience in demand generation, digital marketing, or related roles, preferably in a SaaS or fintech environment
Proven track record of driving measurable growth through email marketing, paid advertising, and sponsorships
Proficiency with marketing tools and platforms such as Pardot, Salesforce, Google Ads, and Google Analytics
Strong analytical skills with the ability to interpret data and optimize campaigns accordingly
A self-starter with a results-driven mindset