Director of Growth Marketing
A company is looking for a Director of Growth Marketing to accelerate user growth for its consumer business. Key Responsibilities Own and execute the consumer growth marketing roadmap, focusing on acquisition, activation, and monetization Lead paid acquisition efforts across various channels, optimizing for efficiency and lifetime value Drive organic growth through SEO strategies and manage website performance to enhance user experience Required Qualifications 10+ years of experience in growth marketing for consumer products, preferably mobile-first and subscription-based Proven track record of scaling user acquisition through paid media, SEO, and PLG strategies Highly analytical with experience in data-driven decision making Strong understanding of marketing funnels and product growth levers Experience with AI-driven marketing tools and collaboration with Product and Engineering teams
A company is looking for a Director of Growth Marketing to accelerate user growth for its consumer business.
Key Responsibilities
Own and execute the consumer growth marketing roadmap, focusing on acquisition, activation, and monetization
Lead paid acquisition efforts across various channels, optimizing for efficiency and lifetime value
Drive organic growth through SEO strategies and manage website performance to enhance user experience
Required Qualifications
10+ years of experience in growth marketing for consumer products, preferably mobile-first and subscription-based
Proven track record of scaling user acquisition through paid media, SEO, and PLG strategies
Highly analytical with experience in data-driven decision making
Strong understanding of marketing funnels and product growth levers
Experience with AI-driven marketing tools and collaboration with Product and Engineering teams
