Higher Ed Marketing Strategist
A company is looking for a Higher Ed Lead Generation & Content Strategist for a 6-month contract position. Key Responsibilities Design and execute a multichannel lead generation and brand visibility plan targeting higher education institutions Collaborate with sales leadership to align lead generation planning efforts and implement campaign strategies Write and produce high-impact content tailored to higher education audiences, including emails, white papers, and blog posts Required Qualifications 5+ years of relevant marketing experience Higher education or ed-tech experience required Proven experience designing and managing lead generation strategies and campaigns Strong understanding of account-based marketing (ABM) and lead funnel development Experience writing compelling content for higher education decision-makers
A company is looking for a Higher Ed Lead Generation & Content Strategist for a 6-month contract position.
Key Responsibilities
Design and execute a multichannel lead generation and brand visibility plan targeting higher education institutions
Collaborate with sales leadership to align lead generation planning efforts and implement campaign strategies
Write and produce high-impact content tailored to higher education audiences, including emails, white papers, and blog posts
Required Qualifications
5+ years of relevant marketing experience
Higher education or ed-tech experience required
Proven experience designing and managing lead generation strategies and campaigns
Strong understanding of account-based marketing (ABM) and lead funnel development
Experience writing compelling content for higher education decision-makers
