Lifecycle Marketing Advisor
A company is looking for a Lifecycle Marketing Advisor to lead the development of lifecycle marketing strategies and infrastructure. Key Responsibilities Define the vision and roadmap for lifecycle marketing across the customer journey Partner in hiring and mentoring a full-time Lifecycle Marketing Manager Audit and recommend tools for lifecycle infrastructure and data architecture Required Qualifications Experience building and scaling lifecycle programs in high-ACV B2C environments Fluency in tools like Iterable, Klaviyo, or HubSpot, with tool-agnostic thinking Experience hiring and mentoring lifecycle teams Ability to balance data-driven insights with storytelling Comfortable with both long-term strategy and detailed execution
A company is looking for a Lifecycle Marketing Advisor to lead the development of lifecycle marketing strategies and infrastructure.
Key Responsibilities
Define the vision and roadmap for lifecycle marketing across the customer journey
Partner in hiring and mentoring a full-time Lifecycle Marketing Manager
Audit and recommend tools for lifecycle infrastructure and data architecture
Required Qualifications
Experience building and scaling lifecycle programs in high-ACV B2C environments
Fluency in tools like Iterable, Klaviyo, or HubSpot, with tool-agnostic thinking
Experience hiring and mentoring lifecycle teams
Ability to balance data-driven insights with storytelling
Comfortable with both long-term strategy and detailed execution
