Product Marketing Lead

A company is looking for a Product Marketing Lead to drive product positioning and market strategy. Key Responsibilities Conduct market research and competitive analysis to inform product positioning Develop sales enablement materials and support training for sales teams Manage product launch plans and track campaign performance metrics Required Qualifications 7+ years of product marketing experience, including 2 years in a market-facing role 1+ year of B2B SaaS experience Experience in developing sales enablement materials Ability to manage multiple projects and competing priorities Proficiency in using AI tools and collaboration/CRM software

Feb 12, 2025 - 18:11
 0
Product Marketing Lead
A company is looking for a Product Marketing Lead to drive product positioning and market strategy. Key Responsibilities Conduct market research and competitive analysis to inform product positioning Develop sales enablement materials and support training for sales teams Manage product launch plans and track campaign performance metrics Required Qualifications 7+ years of product marketing experience, including 2 years in a market-facing role 1+ year of B2B SaaS experience Experience in developing sales enablement materials Ability to manage multiple projects and competing priorities Proficiency in using AI tools and collaboration/CRM software