Public Sector Marketing Manager
A company is looking for a Public Sector Marketing Manager to drive pipeline within the Public Sector segment.
Key Responsibilities
Develop and execute public sector demand and lead generation campaigns using various marketing tactics
Create compelling content for campaign interaction points and collaborate with sales teams for messaging strategies
Track and analyze marketing performance, budget, and campaign results to uncover insights for improvement
Required Qualifications
5+ years of experience in developing and optimizing marketing programs for the public sector
Experience in marketing cybersecurity to state, local, and federal sectors
Proficiency in digital and offline marketing tactics, including events and content syndication
Experience managing budgets and optimizing allocations
Ability to work independently and adapt to changing priorities
A company is looking for a Public Sector Marketing Manager to drive pipeline within the Public Sector segment.
Key Responsibilities
Develop and execute public sector demand and lead generation campaigns using various marketing tactics
Create compelling content for campaign interaction points and collaborate with sales teams for messaging strategies
Track and analyze marketing performance, budget, and campaign results to uncover insights for improvement
Required Qualifications
5+ years of experience in developing and optimizing marketing programs for the public sector
Experience in marketing cybersecurity to state, local, and federal sectors
Proficiency in digital and offline marketing tactics, including events and content syndication
Experience managing budgets and optimizing allocations
Ability to work independently and adapt to changing priorities