Senior Marketing Content Specialist
A company is looking for a Senior Corporate Marketing and Content Specialist.
Key Responsibilities
Lead the development and execution of B2B content campaigns, collaborating with stakeholders
Manage the content/editorial calendar across all corporate channels and create various content formats
Define KPIs, track results, optimize performance, and oversee payor-facing communications
Required Qualifications
Bachelor's degree in Marketing, Communications, Journalism, or a related field
5+ years of content marketing and/or communications experience
Proven experience in building and executing content strategies independently
Strong copywriting skills across various formats and working knowledge of SEO best practices
Familiarity with LinkedIn Ads, Google Ads, GA4, and GTM
A company is looking for a Senior Corporate Marketing and Content Specialist.
Key Responsibilities
Lead the development and execution of B2B content campaigns, collaborating with stakeholders
Manage the content/editorial calendar across all corporate channels and create various content formats
Define KPIs, track results, optimize performance, and oversee payor-facing communications
Required Qualifications
Bachelor's degree in Marketing, Communications, Journalism, or a related field
5+ years of content marketing and/or communications experience
Proven experience in building and executing content strategies independently
Strong copywriting skills across various formats and working knowledge of SEO best practices
Familiarity with LinkedIn Ads, Google Ads, GA4, and GTM