Virtual Events Marketing Manager

A company is looking for a Virtual Event Marketing Manager. Key Responsibilities Design and execute a comprehensive virtual events strategy to support demand generation and engagement goals Build and manage a new webinar and virtual events program, including planning, production, and execution Track and analyze webinar performance to optimize attendance, reach, and conversion rates Required Qualifications 4+ years of marketing experience in a B2B SaaS technology company, with 2+ years focused on field marketing or virtual events Experience in building global programs from the ground up Ability to work cross-functionally to establish business requirements for new marketing processes Knowledge of B2B lead flow processes and collaboration with Marketing Ops and Sales Data-driven marketing experience with a focus on performance analysis and program optimization

Mar 11, 2025 - 00:30
 0
Virtual Events Marketing Manager
A company is looking for a Virtual Event Marketing Manager. Key Responsibilities Design and execute a comprehensive virtual events strategy to support demand generation and engagement goals Build and manage a new webinar and virtual events program, including planning, production, and execution Track and analyze webinar performance to optimize attendance, reach, and conversion rates Required Qualifications 4+ years of marketing experience in a B2B SaaS technology company, with 2+ years focused on field marketing or virtual events Experience in building global programs from the ground up Ability to work cross-functionally to establish business requirements for new marketing processes Knowledge of B2B lead flow processes and collaboration with Marketing Ops and Sales Data-driven marketing experience with a focus on performance analysis and program optimization