California Paid Search Manager
A company is looking for a Paid Search Manager to lead and optimize its paid search programs.
Key Responsibilities
Develop, manage, and optimize paid search strategies across Google Ads and Microsoft Ads
Execute and optimize campaigns in collaboration with agency and ad platform partners
Own reporting and insights generation on campaign performance and investment efficiency
Required Qualifications
5-7 years of hands-on marketing experience, with 4+ years in managing paid search channels
Proven ability to drive acquisition and revenue growth through SEM strategies
Deep understanding of Google Ads and Microsoft Ads platforms
Experience with value-based bidding models and conversion value optimization
A bachelor's degree in marketing, business, analytics, or a related field is preferred
A company is looking for a Paid Search Manager to lead and optimize its paid search programs.
Key Responsibilities
Develop, manage, and optimize paid search strategies across Google Ads and Microsoft Ads
Execute and optimize campaigns in collaboration with agency and ad platform partners
Own reporting and insights generation on campaign performance and investment efficiency
Required Qualifications
5-7 years of hands-on marketing experience, with 4+ years in managing paid search channels
Proven ability to drive acquisition and revenue growth through SEM strategies
Deep understanding of Google Ads and Microsoft Ads platforms
Experience with value-based bidding models and conversion value optimization
A bachelor's degree in marketing, business, analytics, or a related field is preferred