Director of Field Marketing
A company is looking for a Director, Americas Industries Field Marketing.
Key Responsibilities
Deliver measurable pipeline targets with accountability for lead-to-revenue conversion across regulated industries
Build and implement a data-driven field marketing strategy focused on ROI analysis and pipeline attribution
Transform the marketing team from event-centric to full-funnel demand generation, optimizing conversion rates and revenue attribution
Required Qualifications
10+ years of experience managing field programs with direct pipeline accountability
Advanced proficiency in pipeline attribution, conversion analysis, and ROI optimization using relevant tools
7+ years of experience scaling field marketing programs in fast-growing tech companies
5+ years of experience in building and leading high-performing field marketing teams
Deep understanding of demand generation funnels and revenue operations in B2B environments
A company is looking for a Director, Americas Industries Field Marketing.
Key Responsibilities
Deliver measurable pipeline targets with accountability for lead-to-revenue conversion across regulated industries
Build and implement a data-driven field marketing strategy focused on ROI analysis and pipeline attribution
Transform the marketing team from event-centric to full-funnel demand generation, optimizing conversion rates and revenue attribution
Required Qualifications
10+ years of experience managing field programs with direct pipeline accountability
Advanced proficiency in pipeline attribution, conversion analysis, and ROI optimization using relevant tools
7+ years of experience scaling field marketing programs in fast-growing tech companies
5+ years of experience in building and leading high-performing field marketing teams
Deep understanding of demand generation funnels and revenue operations in B2B environments