Director of Government Marketing

A company is looking for a Director of Marketing, Government Solutions. Key Responsibilities Create and execute multichannel campaigns to generate qualified leads for public sector products Develop positioning and messaging for government towing management solutions and support go-to-market strategies Build content and programs to educate and retain public sector customers, including case studies and training materials Required Qualifications 6-10 years of marketing experience in B2B SaaS, preferably in GovTech or regulated industries Proven experience leading integrated campaigns and product launches Ability to connect strategic messaging to buyer needs in the public sector Familiarity with CRM and marketing automation tools Mission-driven, organized, and collaborative with cross-functional teams

May 26, 2025 - 05:30
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Director of Government Marketing
A company is looking for a Director of Marketing, Government Solutions. Key Responsibilities Create and execute multichannel campaigns to generate qualified leads for public sector products Develop positioning and messaging for government towing management solutions and support go-to-market strategies Build content and programs to educate and retain public sector customers, including case studies and training materials Required Qualifications 6-10 years of marketing experience in B2B SaaS, preferably in GovTech or regulated industries Proven experience leading integrated campaigns and product launches Ability to connect strategic messaging to buyer needs in the public sector Familiarity with CRM and marketing automation tools Mission-driven, organized, and collaborative with cross-functional teams