![How to Use GA4 to Track Social Media Traffic: 6 Questions, Answers and Insights [VIDEO]](https://www.orbitmedia.com/wp-content/uploads/2023/06/ab-testing.png)
![How Human Behavior Impacts Your Marketing Strategy [Video]](https://contentmarketinginstitute.com/wp-content/uploads/2025/03/human-behavior-impacts-marketing-strategy-cover-600x330.png?#)
![How to Make a Content Calendar You’ll Actually Use [Templates Included]](https://marketinginsidergroup.com/wp-content/uploads/2022/06/content-calendar-templates-2025-300x169.jpg?#)
![Building A Digital PR Strategy: 10 Essential Steps for Beginners [With Examples]](https://buzzsumo.com/wp-content/uploads/2023/09/Building-A-Digital-PR-Strategy-10-Essential-Steps-for-Beginners-With-Examples-bblog-masthead.jpg)
Paid Media Specialist
A company is looking for a Paid Media Specialist (PPC & Digital Marketing). Key Responsibilities Plan and organize paid advertising campaigns to generate qualified B2B leads Execute campaigns on LinkedIn, Google PPC, and potentially Twitter Monitor and optimize campaigns, focusing on performance metrics and ROI Required Qualifications 2-3 years of experience in paid advertising, preferably B2B-focused Proven track record of managing campaigns on LinkedIn, Google PPC, and Twitter Strong analytical skills with a focus on campaign optimization and lead conversion Ability to manage multiple campaigns simultaneously and prioritize effectively Crypto industry knowledge is a plus but not mandatory
A company is looking for a Paid Media Specialist (PPC & Digital Marketing).
Key Responsibilities
Plan and organize paid advertising campaigns to generate qualified B2B leads
Execute campaigns on LinkedIn, Google PPC, and potentially Twitter
Monitor and optimize campaigns, focusing on performance metrics and ROI
Required Qualifications
2-3 years of experience in paid advertising, preferably B2B-focused
Proven track record of managing campaigns on LinkedIn, Google PPC, and Twitter
Strong analytical skills with a focus on campaign optimization and lead conversion
Ability to manage multiple campaigns simultaneously and prioritize effectively
Crypto industry knowledge is a plus but not mandatory