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Senior Lifecycle Marketing Manager
A company is looking for a Senior Lifecycle Marketing Manager to lead the transformation of the early customer experience. Key Responsibilities Own and enhance the early customer journey to promote tool adoption and habit formation Build collaborative relationships across teams to ensure smooth transitions from prospect to customer Lead experimentation efforts and develop scalable frameworks for impactful results Required Qualifications 4-6 years of lifecycle marketing experience with a focus on multi-channel strategy Proficient in marketing automation tools, particularly Marketo Experience in building testing strategies and measurement frameworks Able to prioritize and create a focused, high-impact roadmap from numerous ideas Strong ability to communicate effectively across Marketing and Product teams
A company is looking for a Senior Lifecycle Marketing Manager to lead the transformation of the early customer experience.
Key Responsibilities
Own and enhance the early customer journey to promote tool adoption and habit formation
Build collaborative relationships across teams to ensure smooth transitions from prospect to customer
Lead experimentation efforts and develop scalable frameworks for impactful results
Required Qualifications
4-6 years of lifecycle marketing experience with a focus on multi-channel strategy
Proficient in marketing automation tools, particularly Marketo
Experience in building testing strategies and measurement frameworks
Able to prioritize and create a focused, high-impact roadmap from numerous ideas
Strong ability to communicate effectively across Marketing and Product teams
