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Senior Paid Media Manager
A company is looking for a Senior Paid Media Manager to lead digital marketing strategies for healthcare clients. Key Responsibilities: Lead the development and execution of comprehensive paid media strategies for high-profile healthcare accounts Develop and drive lead generation strategies, including media mix projections and budget allocation across channels Manage multi-channel campaigns, ensuring alignment with client objectives and KPIs Required Qualifications: 8+ years of proven experience in paid media campaign development, with at least 3 years in the healthcare industry Expert-level proficiency in managing paid media campaigns across various platforms including Google Ads and Meta Understanding of the healthcare marketing landscape and regulatory environment Knowledge of Google Analytics 4 (GA4) and Looker Studio for data analysis Proven ability to develop and implement successful lead generation strategies
A company is looking for a Senior Paid Media Manager to lead digital marketing strategies for healthcare clients.
Key Responsibilities:
Lead the development and execution of comprehensive paid media strategies for high-profile healthcare accounts
Develop and drive lead generation strategies, including media mix projections and budget allocation across channels
Manage multi-channel campaigns, ensuring alignment with client objectives and KPIs
Required Qualifications:
8+ years of proven experience in paid media campaign development, with at least 3 years in the healthcare industry
Expert-level proficiency in managing paid media campaigns across various platforms including Google Ads and Meta
Understanding of the healthcare marketing landscape and regulatory environment
Knowledge of Google Analytics 4 (GA4) and Looker Studio for data analysis
Proven ability to develop and implement successful lead generation strategies