Strategic Product Marketing Manager
A company is looking for a Strategic Product Marketing Manager to shape market positioning and customer understanding of its platform. Key Responsibilities Own strategic positioning and messaging for the Transit Data Platform based on customer and market insights Lead go-to-market planning and execution for product launches in collaboration with cross-functional teams Create enablement content and customer-facing assets to drive product adoption and sales success Required Qualifications 8-10+ years of experience in product marketing or go-to-market strategy, preferably in B2B SaaS or government sectors Proven track record in launching products and developing successful go-to-market strategies Strong storytelling and writing skills for clear messaging of complex product capabilities Analytical mindset with a focus on customer input to guide decisions and measure success Passion for public transit and mission-driven work
A company is looking for a Strategic Product Marketing Manager to shape market positioning and customer understanding of its platform.
Key Responsibilities
Own strategic positioning and messaging for the Transit Data Platform based on customer and market insights
Lead go-to-market planning and execution for product launches in collaboration with cross-functional teams
Create enablement content and customer-facing assets to drive product adoption and sales success
Required Qualifications
8-10+ years of experience in product marketing or go-to-market strategy, preferably in B2B SaaS or government sectors
Proven track record in launching products and developing successful go-to-market strategies
Strong storytelling and writing skills for clear messaging of complex product capabilities
Analytical mindset with a focus on customer input to guide decisions and measure success
Passion for public transit and mission-driven work
