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YouTube expands subscription strategy with Premium Lite pilot
Global media platform YouTube has expanded its user subscription service with a new Premium Lite pilot, now available to U.S.-based users for $7.99 per month. The company also plans to introduce this tier to users in Thailand, Germany, and Australia. Jack Greenberg, Director of Product Management at YouTube Premium, said in a statement: “Since launching Read more » The post YouTube expands subscription strategy with Premium Lite pilot appeared first on Mind the Product.
Global media platform YouTube has expanded its user subscription service with a new Premium Lite pilot, now available to U.S.-based users for $7.99 per month. The company also plans to introduce this tier to users in Thailand, Germany, and Australia. Jack Greenberg, Director of Product Management at YouTube Premium, said in a statement: “Since launching Read more »
The post YouTube expands subscription strategy with Premium Lite pilot appeared first on Mind the Product.
