Creative Optimization Manager

A company is looking for a Creative Optimisation Manager to enhance acquisition efficiency through data-driven creative strategies. Key Responsibilities Develop and execute a comprehensive creative optimisation strategy across various channels to boost conversions and user engagement Collaborate with the Creative Hub to establish a scalable process for producing and testing high-performing creatives Analyse data from A/B tests to inform future creative development and align efforts with marketing campaigns Required Qualifications 3+ years of experience in Digital Marketing Direct testing and platform performance experience Experience in a digital and/or creative agency Strong knowledge of ad platforms such as Meta, LinkedIn, GDN, YouTube, and TikTok Deep expertise in various ad creative formats

May 6, 2025 - 07:18

A company is looking for a Creative Optimisation Manager to enhance acquisition efficiency through data-driven creative strategies. Key Responsibilities Develop and execute a comprehensive creative optimisation strategy across various channels to boost conversions and user engagement Collaborate with the Creative Hub to establish a scalable process for producing and testing high-performing creatives Analyse data from A/B tests to inform future creative development and align efforts with marketing campaigns Required Qualifications 3+ years of experience in Digital Marketing Direct testing and platform performance experience Experience in a digital and/or creative agency Strong knowledge of ad platforms such as Meta, LinkedIn, GDN, YouTube, and TikTok Deep expertise in various ad creative formats