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Director of Industry Marketing
A company is looking for a Director of Industry Marketing to lead industry-specific marketing strategies and initiatives. Key Responsibilities Develop and execute targeted marketing strategies to drive awareness and demand for simulation software in key industries Define compelling industry-specific messaging that highlights the value of simulation in solving engineering challenges Collaborate with sales and marketing teams to create demand generation campaigns that support revenue growth Qualifications & Experience 10+ years of experience in B2B technology marketing, focusing on industry-specific marketing or demand generation Proven success in marketing enterprise software, preferably in simulation or related domains Strong understanding of complex technical sales cycles and ability to craft relevant messaging Experience in collaborating with sales teams to develop and execute go-to-market plans Bachelor's degree in marketing, engineering, or a related field; MBA is a plus
A company is looking for a Director of Industry Marketing to lead industry-specific marketing strategies and initiatives.
Key Responsibilities
Develop and execute targeted marketing strategies to drive awareness and demand for simulation software in key industries
Define compelling industry-specific messaging that highlights the value of simulation in solving engineering challenges
Collaborate with sales and marketing teams to create demand generation campaigns that support revenue growth
Qualifications & Experience
10+ years of experience in B2B technology marketing, focusing on industry-specific marketing or demand generation
Proven success in marketing enterprise software, preferably in simulation or related domains
Strong understanding of complex technical sales cycles and ability to craft relevant messaging
Experience in collaborating with sales teams to develop and execute go-to-market plans
Bachelor's degree in marketing, engineering, or a related field; MBA is a plus