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Freelance Digital PR Specialist
A company is looking for a Freelance Digital PR Specialist in the cannabis industry. Key Responsibilities Conduct targeted media outreach to secure press from cannabis-friendly outlets with high domain authority Build and maintain relationships with key reporters and editors in cannabis, lifestyle, and consumer media Create a comprehensive tracking system for outreach, backlinks, and the value of placements Required Qualifications 2+ years of digital PR experience, preferably with DTC e-commerce or cannabis brands Experience with PR platforms such as Prowly or Muck Rack Ability to craft compelling pitches and subject lines Self-starter, organized, and thrives in a fast-paced freelance role Bonus points for existing relationships with cannabis publishers or journalists
A company is looking for a Freelance Digital PR Specialist in the cannabis industry.
Key Responsibilities
Conduct targeted media outreach to secure press from cannabis-friendly outlets with high domain authority
Build and maintain relationships with key reporters and editors in cannabis, lifestyle, and consumer media
Create a comprehensive tracking system for outreach, backlinks, and the value of placements
Required Qualifications
2+ years of digital PR experience, preferably with DTC e-commerce or cannabis brands
Experience with PR platforms such as Prowly or Muck Rack
Ability to craft compelling pitches and subject lines
Self-starter, organized, and thrives in a fast-paced freelance role
Bonus points for existing relationships with cannabis publishers or journalists