Paid Search Marketing Specialist
A company is looking for a Paid Search Marketing Specialist who will manage search and shopping campaigns to enhance customer acquisition. Key Responsibilities Optimize keywords and bid strategies within Google Adwords for various products Develop and execute conversion rate optimization strategies using data analysis Monitor performance across search channels to identify growth opportunities Required Qualifications 2-4 years of experience in digital marketing, specializing in search engine marketing Proven track record of managing multiple projects simultaneously High competency in Excel/Google Sheets Experience driving A/B tests Experience with cloud-based CRM solutions is a plus
