Performance Marketing Director

A company is looking for a Performance Marketing Director to lead and innovate in medical research participant recruitment. Key Responsibilities: Spearhead participant recruitment and scale multi-channel marketing efforts Restructure and mentor the marketing team to enhance performance and meet objectives Develop data-driven strategies to diversify advertising channels and optimize campaign effectiveness Required Qualifications: Experience in building and leading marketing teams Strong background in multi-channel performance marketing and lead generation Experience managing campaigns in an advertising agency setting Ability to drive campaigns to completion with a focus on performance data Familiarity with analytics to inform strategic decisions is a plus

Feb 12, 2025 - 17:01
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Performance Marketing Director
A company is looking for a Performance Marketing Director to lead and innovate in medical research participant recruitment. Key Responsibilities: Spearhead participant recruitment and scale multi-channel marketing efforts Restructure and mentor the marketing team to enhance performance and meet objectives Develop data-driven strategies to diversify advertising channels and optimize campaign effectiveness Required Qualifications: Experience in building and leading marketing teams Strong background in multi-channel performance marketing and lead generation Experience managing campaigns in an advertising agency setting Ability to drive campaigns to completion with a focus on performance data Familiarity with analytics to inform strategic decisions is a plus