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Senior Marketing Automation Specialist
A company is looking for a Senior Marketing Automation Specialist to develop and execute marketing automation campaigns. Key Responsibilities Gather and translate business requirements for communication campaigns and apply marketing technology solutions Provide direction on strategy and content for email and SMS campaigns, including journey mapping and content development Lead solution design, building, and monitoring of campaigns within Salesforce Marketing Cloud Required Qualifications Bachelor's degree in marketing, business, technology, communications, or equivalent experience 4 years of experience in marketing 2 years of experience in automation Experience with Salesforce Marketing Cloud or similar marketing automation technology Knowledge of SQL and Ampscript
A company is looking for a Senior Marketing Automation Specialist to develop and execute marketing automation campaigns.
Key Responsibilities
Gather and translate business requirements for communication campaigns and apply marketing technology solutions
Provide direction on strategy and content for email and SMS campaigns, including journey mapping and content development
Lead solution design, building, and monitoring of campaigns within Salesforce Marketing Cloud
Required Qualifications
Bachelor's degree in marketing, business, technology, communications, or equivalent experience
4 years of experience in marketing
2 years of experience in automation
Experience with Salesforce Marketing Cloud or similar marketing automation technology
Knowledge of SQL and Ampscript