Web Strategy Director
A company is looking for a Director, Web Strategy and Content.
Key Responsibilities
Develop and execute a website strategy to enhance user experience and conversion rates
Conduct website audits and A/B testing to optimize content and technical performance
Establish SEO strategy and collaborate with the demand generation team to align organic and paid activities
Required Qualifications
Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field preferred
5-8 years of experience in website strategy, digital marketing, or related fields
Proficient in web analytics tools such as Google Analytics and SEMrush
Strong understanding of HTML, CSS, JavaScript, and WordPress
Knowledge of SEO best practices and technical SEO
A company is looking for a Director, Web Strategy and Content.
Key Responsibilities
Develop and execute a website strategy to enhance user experience and conversion rates
Conduct website audits and A/B testing to optimize content and technical performance
Establish SEO strategy and collaborate with the demand generation team to align organic and paid activities
Required Qualifications
Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field preferred
5-8 years of experience in website strategy, digital marketing, or related fields
Proficient in web analytics tools such as Google Analytics and SEMrush
Strong understanding of HTML, CSS, JavaScript, and WordPress
Knowledge of SEO best practices and technical SEO