Head of Americas Field Marketing
A company is looking for a Head of Americas Field Marketing to lead field and account-based marketing efforts for its UpMarket sales teams. Key Responsibilities Develop and execute a comprehensive field marketing strategy aligned with sales and revenue objectives Lead a high-performing team to drive impactful engagements that convert into pipeline and revenue Establish and analyze KPIs to continually optimize field marketing performance and ROI Required Qualifications 10 years of senior-level field marketing experience in the software and technology sectors Experience in leading and managing high-performing teams Ability to develop and execute strategic field marketing plans aligned with business goals Experience marketing to corporate IT functions within enterprise organizations Proficiency in project management and data-driven decision-making
