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Integrated Marketing Manager
A company is looking for an Integrated Marketing Manager to execute and optimize full-funnel marketing campaigns. Key Responsibilities Execute integrated marketing campaigns across multiple channels, ensuring alignment with product marketing and sales goals Collaborate with cross-functional teams to create compelling marketing assets and maintain effective lead handoff processes Define KPIs, track campaign performance, and continuously optimize based on data-driven insights Required Qualifications 3-6 years of experience in B2B SaaS marketing, preferably in mobile attribution, martech, or analytics Strong understanding of demand generation, ABM, and multi-channel marketing strategies Experience with marketing automation platforms (HubSpot) and CRM tools (Salesforce) Ability to analyze data and extract insights to inform campaign decisions Proven experience running successful integrated campaigns that drive pipeline and revenue
A company is looking for an Integrated Marketing Manager to execute and optimize full-funnel marketing campaigns.
Key Responsibilities
Execute integrated marketing campaigns across multiple channels, ensuring alignment with product marketing and sales goals
Collaborate with cross-functional teams to create compelling marketing assets and maintain effective lead handoff processes
Define KPIs, track campaign performance, and continuously optimize based on data-driven insights
Required Qualifications
3-6 years of experience in B2B SaaS marketing, preferably in mobile attribution, martech, or analytics
Strong understanding of demand generation, ABM, and multi-channel marketing strategies
Experience with marketing automation platforms (HubSpot) and CRM tools (Salesforce)
Ability to analyze data and extract insights to inform campaign decisions
Proven experience running successful integrated campaigns that drive pipeline and revenue