Managing Director of Marketing Analytics

A company is looking for a Managing Director, Marketing Data and Analytics. Key Responsibilities: Develop and implement a comprehensive marketing data and analytics strategy aligned with business objectives Manage addressable marketing campaigns and oversee A/B testing initiatives for continuous improvement Analyze and report on the effectiveness of marketing campaigns, providing actionable insights to enhance ROI Qualifications: Bachelor's or Master's degree in marketing, Data Science, Business Analytics, Statistics, or a related field preferred 10+ years of experience in marketing analytics, addressable and digital campaign management, or data analysis 5+ years of experience managing a data analytics team to produce measurable business results Proficiency in analytics tools (e.g., Google Analytics, Tableau, Power BI, SQL) and CRM platforms Familiarity with data privacy regulations (e.g., GDPR, CCPA) and ability to work in a fast-paced environment

May 15, 2025 - 22:26

A company is looking for a Managing Director, Marketing Data and Analytics. Key Responsibilities: Develop and implement a comprehensive marketing data and analytics strategy aligned with business objectives Manage addressable marketing campaigns and oversee A/B testing initiatives for continuous improvement Analyze and report on the effectiveness of marketing campaigns, providing actionable insights to enhance ROI Qualifications: Bachelor's or Master's degree in marketing, Data Science, Business Analytics, Statistics, or a related field preferred 10+ years of experience in marketing analytics, addressable and digital campaign management, or data analysis 5+ years of experience managing a data analytics team to produce measurable business results Proficiency in analytics tools (e.g., Google Analytics, Tableau, Power BI, SQL) and CRM platforms Familiarity with data privacy regulations (e.g., GDPR, CCPA) and ability to work in a fast-paced environment