No Product, No Positioning, No Sales: Why Product Thinking Starts Before Go-To-Market

A few days ago, a friend reached out. His company was growing, and he wanted to “attack the Swiss market”.Continue reading on Medium »

May 13, 2025 - 16:22
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No Product, No Positioning, No Sales: Why Product Thinking Starts Before Go-To-Market

A few days ago, a friend reached out. His company was growing, and he wanted to “attack the Swiss market”.