Programmatic Campaign Manager
A company is looking for a Programmatic Campaign Manager (Freelance).
Key Responsibilities
Manage client Display, Shopping, Video, and retargeting advertising campaigns, including strategy development and project management
Oversee technology vendor relationships and the integration of relevant technologies
Analyze campaign results and implement optimizations across all marketing channels to improve KPIs
Required Qualifications
1-3 years of experience managing Programmatic campaigns at an agency or DSP
Advanced understanding of programmatic buying and audience segmentation
Knowledge of the programmatic industry and various buying models
Working knowledge of display, video, social, and DSP partners
Advanced experience with ad trafficking, with Campaign Manager experience being a plus
A company is looking for a Programmatic Campaign Manager (Freelance).
Key Responsibilities
Manage client Display, Shopping, Video, and retargeting advertising campaigns, including strategy development and project management
Oversee technology vendor relationships and the integration of relevant technologies
Analyze campaign results and implement optimizations across all marketing channels to improve KPIs
Required Qualifications
1-3 years of experience managing Programmatic campaigns at an agency or DSP
Advanced understanding of programmatic buying and audience segmentation
Knowledge of the programmatic industry and various buying models
Working knowledge of display, video, social, and DSP partners
Advanced experience with ad trafficking, with Campaign Manager experience being a plus