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Ad Operations Analyst
A company is looking for an Ad Operations Analyst II to manage and optimize digital advertising campaigns. Key Responsibilities: Schedule, launch, and monitor interactive ad campaigns, ensuring adherence to technical specifications Generate and manage tracking tags for campaign performance and troubleshoot any related issues Provide insights for optimization and serve as a resource for internal teams regarding ad operations Required Qualifications: Bachelor's Degree plus 2-5 years of experience in Ad Operations, including ad trafficking and campaign management Hands-on experience with Google Ad Manager, Campaign Manager 360, and Google Tag Manager Strong knowledge of rich media, mobile placements, and pixel tracking Basic proficiency in HTML and JavaScript Familiarity with CPM, CPC, CPA campaign metrics and optimization strategies
A company is looking for an Ad Operations Analyst II to manage and optimize digital advertising campaigns.
Key Responsibilities:
Schedule, launch, and monitor interactive ad campaigns, ensuring adherence to technical specifications
Generate and manage tracking tags for campaign performance and troubleshoot any related issues
Provide insights for optimization and serve as a resource for internal teams regarding ad operations
Required Qualifications:
Bachelor's Degree plus 2-5 years of experience in Ad Operations, including ad trafficking and campaign management
Hands-on experience with Google Ad Manager, Campaign Manager 360, and Google Tag Manager
Strong knowledge of rich media, mobile placements, and pixel tracking
Basic proficiency in HTML and JavaScript
Familiarity with CPM, CPC, CPA campaign metrics and optimization strategies
