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Director of Programmatic Marketing
A company is looking for a Director of Programmatic Marketing. Key Responsibilities Develop and implement programmatic advertising strategies to achieve business objectives Manage and optimize programmatic campaigns across various industry-leading platforms Analyze campaign performance data and provide actionable insights to improve ROI Required Qualifications Bachelor's degree in Marketing, Advertising, or a related field 7+ years of experience in programmatic advertising with a proven track record Strong analytical skills and ability to interpret complex data sets Experience with DSPs, ad servers, and other programmatic tools Ability to manage multiple projects in a fast-paced environment
A company is looking for a Director of Programmatic Marketing.
Key Responsibilities
Develop and implement programmatic advertising strategies to achieve business objectives
Manage and optimize programmatic campaigns across various industry-leading platforms
Analyze campaign performance data and provide actionable insights to improve ROI
Required Qualifications
Bachelor's degree in Marketing, Advertising, or a related field
7+ years of experience in programmatic advertising with a proven track record
Strong analytical skills and ability to interpret complex data sets
Experience with DSPs, ad servers, and other programmatic tools
Ability to manage multiple projects in a fast-paced environment