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Head of Product Marketing
A company is looking for a Head of Product Marketing to lead positioning, messaging, and go-to-market strategies. Key Responsibilities Define product and market positioning, refine Ideal Customer Profile, and evolve narrative for market leadership Stay updated on AI and GTM trends, translating market dynamics into actionable insights Conduct win/loss analyses, develop sales enablement materials, and drive effective product launches Required Qualifications 7+ years of product marketing experience, with at least 3 years in B2B SaaS Proven track record of successful product positioning and messaging Experience marketing to mid-market and enterprise audiences Strong understanding of complex B2B sales cycles and buyer journeys Experience working with sales teams on enablement and competitive intelligence
A company is looking for a Head of Product Marketing to lead positioning, messaging, and go-to-market strategies.
Key Responsibilities
Define product and market positioning, refine Ideal Customer Profile, and evolve narrative for market leadership
Stay updated on AI and GTM trends, translating market dynamics into actionable insights
Conduct win/loss analyses, develop sales enablement materials, and drive effective product launches
Required Qualifications
7+ years of product marketing experience, with at least 3 years in B2B SaaS
Proven track record of successful product positioning and messaging
Experience marketing to mid-market and enterprise audiences
Strong understanding of complex B2B sales cycles and buyer journeys
Experience working with sales teams on enablement and competitive intelligence