Lead Nurture Strategist

A company is looking for a Lead Nurture Strategist to develop long-term engagement strategies for retirement plan participants. Key Responsibilities Develop and implement long-term nurture strategies aligned with business marketing objectives Collaborate to produce high-quality, engaging content across various formats and media Regularly review content performance using metrics and analytics to refine strategies Required Qualifications Bachelor's degree or equivalent experience in Marketing, Communications, Journalism, or a related field 6+ years of experience in content marketing, preferably in a B2C or financial industry-focused environment Proficiency in content analytics tools and content management systems Strong analytical skills and familiarity with content optimization techniques Outstanding editing skills to create compelling content for diverse audiences

Apr 9, 2025 - 04:35

A company is looking for a Lead Nurture Strategist to develop long-term engagement strategies for retirement plan participants. Key Responsibilities Develop and implement long-term nurture strategies aligned with business marketing objectives Collaborate to produce high-quality, engaging content across various formats and media Regularly review content performance using metrics and analytics to refine strategies Required Qualifications Bachelor's degree or equivalent experience in Marketing, Communications, Journalism, or a related field 6+ years of experience in content marketing, preferably in a B2C or financial industry-focused environment Proficiency in content analytics tools and content management systems Strong analytical skills and familiarity with content optimization techniques Outstanding editing skills to create compelling content for diverse audiences