Lifecycle Automation Specialist

A company is looking for a Lifecycle Automation Specialist who is passionate about enhancing customer experience through email, push, and SMS channels. Key Responsibilities Facilitate automation and operations for CRM marketing programs, collaborating with lifecycle marketing and cross-functional teams Support the development of batch and lifecycle campaigns to drive revenue and member growth Manage end-to-end campaign production, including coding, targeting segmentation, A/B testing, and performance reporting Required Qualifications 5+ years of marketing experience, including 3+ years in email marketing with hands-on production experience 2+ years of experience using an in-house Email Service Provider (ESP), preferably Iterable Working knowledge of email best practices and performance metrics Knowledge of CAN-SPAM, CCPA, and CASL laws and compliance Proven ability to manage lifecycle campaigns from end-to-end with strong organizational skills

Apr 25, 2025 - 04:09

A company is looking for a Lifecycle Automation Specialist who is passionate about enhancing customer experience through email, push, and SMS channels. Key Responsibilities Facilitate automation and operations for CRM marketing programs, collaborating with lifecycle marketing and cross-functional teams Support the development of batch and lifecycle campaigns to drive revenue and member growth Manage end-to-end campaign production, including coding, targeting segmentation, A/B testing, and performance reporting Required Qualifications 5+ years of marketing experience, including 3+ years in email marketing with hands-on production experience 2+ years of experience using an in-house Email Service Provider (ESP), preferably Iterable Working knowledge of email best practices and performance metrics Knowledge of CAN-SPAM, CCPA, and CASL laws and compliance Proven ability to manage lifecycle campaigns from end-to-end with strong organizational skills