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Market Research Advisor
A company is looking for an Insights & Market Research Advisor. Key Responsibilities Lead the Marketing Mix Model (MMM) process, managing data collection and final recommendations Empower the marketing team with DIY research tools and methodologies Conduct custom research and disseminate insights through internal newsletters Required Qualifications Proven experience in market research and consumer insights, preferably in retail or consumer goods Strong understanding of marketing mix modeling (MMM) Expertise in designing and conducting quantitative and qualitative research Proficiency in research and data analysis platforms such as Power BI and Tableau Experience managing third-party survey vendors and survey tools
A company is looking for an Insights & Market Research Advisor.
Key Responsibilities
Lead the Marketing Mix Model (MMM) process, managing data collection and final recommendations
Empower the marketing team with DIY research tools and methodologies
Conduct custom research and disseminate insights through internal newsletters
Required Qualifications
Proven experience in market research and consumer insights, preferably in retail or consumer goods
Strong understanding of marketing mix modeling (MMM)
Expertise in designing and conducting quantitative and qualitative research
Proficiency in research and data analysis platforms such as Power BI and Tableau
Experience managing third-party survey vendors and survey tools
