Marketing Analytics Senior Manager
A company is looking for a Senior Manager/Manager, Marketing Analytics.
Key Responsibilities
Prepare detailed advertising campaign performance data reporting to enhance KPI performances and return on ad spend
Collaborate with ad buyers, marketers, and consumer insights colleagues to identify recommendations and optimizations for campaign performance
Monitor KPIs and effectiveness of paid ad campaigns across various platforms and create ad performance benchmarks
Required Qualifications
5+ years of experience in digital advertising, performance marketing, or paid media analysis
Fluency in analyzing and preparing marketing data for diverse audiences
Strong expertise with Microsoft Excel and PowerPoint; experience with Adobe Analytics or PowerBI is a plus
Deep knowledge of digital marketing metrics and analytical terms
Creative thinker with a passion for learning new technologies and tools
A company is looking for a Senior Manager/Manager, Marketing Analytics.
Key Responsibilities
Prepare detailed advertising campaign performance data reporting to enhance KPI performances and return on ad spend
Collaborate with ad buyers, marketers, and consumer insights colleagues to identify recommendations and optimizations for campaign performance
Monitor KPIs and effectiveness of paid ad campaigns across various platforms and create ad performance benchmarks
Required Qualifications
5+ years of experience in digital advertising, performance marketing, or paid media analysis
Fluency in analyzing and preparing marketing data for diverse audiences
Strong expertise with Microsoft Excel and PowerPoint; experience with Adobe Analytics or PowerBI is a plus
Deep knowledge of digital marketing metrics and analytical terms
Creative thinker with a passion for learning new technologies and tools