Digital Demand Generation Copywriter

A company is looking for a Copywriter - Digital & Demand Generation to join their Demand Generation team. Key Responsibilities Write high-impact, on-brand copy for demand generation activities, including digital ads, emails, and landing pages Translate complex content into clear messages that articulate value to customers in the analytics and AI space Collaborate with various teams to develop messaging that aligns with brand voice and resonates with targeted B2B audiences Required Qualifications 5+ years of professional writing experience in a scaling B2B SaaS company Proven track record in crafting short-form content and understanding the unique challenges of the industry Fluency in the data, analytics, and AI space with the ability to convey technical concepts in a relatable manner Knowledge of marketing funnels and experience tailoring messaging to the buyer's journey Experience with A/B testing and iterating copy based on performance data

Apr 2, 2025 - 01:25

A company is looking for a Copywriter - Digital & Demand Generation to join their Demand Generation team. Key Responsibilities Write high-impact, on-brand copy for demand generation activities, including digital ads, emails, and landing pages Translate complex content into clear messages that articulate value to customers in the analytics and AI space Collaborate with various teams to develop messaging that aligns with brand voice and resonates with targeted B2B audiences Required Qualifications 5+ years of professional writing experience in a scaling B2B SaaS company Proven track record in crafting short-form content and understanding the unique challenges of the industry Fluency in the data, analytics, and AI space with the ability to convey technical concepts in a relatable manner Knowledge of marketing funnels and experience tailoring messaging to the buyer's journey Experience with A/B testing and iterating copy based on performance data