Lead Demand Generation Manager

A company is looking for a Lead Demand Generation Manager to create and manage demand generation campaigns and drive revenue growth. Key Responsibilities Develop, execute, and analyze demand generation campaigns across various channels to meet revenue targets Research and recommend direct response marketing programs including email campaigns, webinars, and online events Collaborate with sales and sales operations to track lead flow and optimize conversion rates Required Qualifications Minimum 5 years in demand generation or marketing strategy SaaS marketing experience, particularly within the SMB space Hands-on experience with Marketo and advanced knowledge of Salesforce and Google Analytics Demonstrated success in managing demand generation campaigns and understanding ROI analysis Strong project management skills to handle multiple projects simultaneously

Apr 15, 2025 - 02:03

A company is looking for a Lead Demand Generation Manager to create and manage demand generation campaigns and drive revenue growth. Key Responsibilities Develop, execute, and analyze demand generation campaigns across various channels to meet revenue targets Research and recommend direct response marketing programs including email campaigns, webinars, and online events Collaborate with sales and sales operations to track lead flow and optimize conversion rates Required Qualifications Minimum 5 years in demand generation or marketing strategy SaaS marketing experience, particularly within the SMB space Hands-on experience with Marketo and advanced knowledge of Salesforce and Google Analytics Demonstrated success in managing demand generation campaigns and understanding ROI analysis Strong project management skills to handle multiple projects simultaneously