![Building A Digital PR Strategy: 10 Essential Steps for Beginners [With Examples]](https://buzzsumo.com/wp-content/uploads/2023/09/Building-A-Digital-PR-Strategy-10-Essential-Steps-for-Beginners-With-Examples-bblog-masthead.jpg)
Marketing Director, Government Solutions
A company is looking for a Marketing Director, Government Solutions. Key Responsibilities Plan and execute multi-channel demand generation campaigns, including digital ads, email marketing, and social media Track campaign performance using tools like Google Analytics and HubSpot, optimizing for maximum ROI Collaborate with sales and product teams to align on target audiences and develop effective messaging Required Qualifications 2-5 years of marketing experience, focusing on demand generation Proven ability to run campaigns and deliver measurable results Proficient in Google Analytics, LinkedIn and Meta ad platforms, HubSpot, and Salesforce Understanding of B2G (business-to-government) sales cycles and strategies is a plus Collaborative team player with a passion for continuous improvement
A company is looking for a Marketing Director, Government Solutions.
Key Responsibilities
Plan and execute multi-channel demand generation campaigns, including digital ads, email marketing, and social media
Track campaign performance using tools like Google Analytics and HubSpot, optimizing for maximum ROI
Collaborate with sales and product teams to align on target audiences and develop effective messaging
Required Qualifications
2-5 years of marketing experience, focusing on demand generation
Proven ability to run campaigns and deliver measurable results
Proficient in Google Analytics, LinkedIn and Meta ad platforms, HubSpot, and Salesforce
Understanding of B2G (business-to-government) sales cycles and strategies is a plus
Collaborative team player with a passion for continuous improvement
