Senior CRM Marketing Manager

A company is looking for a Senior CRM Marketing Manager to oversee CRM channels and drive customer engagement initiatives. Key Responsibilities Drive strategic initiatives focused on customer lifecycle and engagement Lead the creation and management of retention and engagement initiatives through various CRM channels Manage end-to-end CRM campaigns, including strategy, monitoring, reporting, and analysis Required Qualifications 5-7 years of hands-on experience managing CRM programs, preferably with a consumer subscription product Experience with Iterable and complex marketing automation/CRM systems Knowledge of customer segmentation, list management, and deliverability Passion for data-driven marketing and building impactful programs Exceptional project management skills and ability to manage multiple projects under tight deadlines

Apr 3, 2025 - 17:53

A company is looking for a Senior CRM Marketing Manager to oversee CRM channels and drive customer engagement initiatives. Key Responsibilities Drive strategic initiatives focused on customer lifecycle and engagement Lead the creation and management of retention and engagement initiatives through various CRM channels Manage end-to-end CRM campaigns, including strategy, monitoring, reporting, and analysis Required Qualifications 5-7 years of hands-on experience managing CRM programs, preferably with a consumer subscription product Experience with Iterable and complex marketing automation/CRM systems Knowledge of customer segmentation, list management, and deliverability Passion for data-driven marketing and building impactful programs Exceptional project management skills and ability to manage multiple projects under tight deadlines