Senior Director of B2B Marketing

A company is looking for a Senior Director of B2B Growth Marketing. Key Responsibilities Develop and execute a digital growth marketing strategy to drive patient and provider acquisition Manage paid digital marketing efforts across various channels to optimize growth ROI Collaborate with product development and analytics teams to enhance metric management and funnel visibility Required Qualifications 10-12 years of experience in B2B and B2C customer acquisition and retention 3-5 years of experience with martech automation and analytics for CRM marketing Proven success in running multi-channel campaigns integrating offline and digital strategies Experience in healthcare markets with a focus on customer buying behaviors Strong people management skills and ability to inspire a team

Apr 14, 2025 - 23:10

A company is looking for a Senior Director of B2B Growth Marketing. Key Responsibilities Develop and execute a digital growth marketing strategy to drive patient and provider acquisition Manage paid digital marketing efforts across various channels to optimize growth ROI Collaborate with product development and analytics teams to enhance metric management and funnel visibility Required Qualifications 10-12 years of experience in B2B and B2C customer acquisition and retention 3-5 years of experience with martech automation and analytics for CRM marketing Proven success in running multi-channel campaigns integrating offline and digital strategies Experience in healthcare markets with a focus on customer buying behaviors Strong people management skills and ability to inspire a team