Vice President of Consumer Marketing
A company is looking for a Vice President of Consumer Marketing. Key Responsibilities Develop and implement comprehensive consumer marketing strategies Conduct market research to identify consumer trends and growth opportunities Oversee the creation and execution of marketing campaigns across various platforms Required Qualifications Bachelor's degree in Business Administration with Marketing specialization; MBA preferred At least 7 years' experience in digital direct marketing and brand marketing Strategic marketing experience including user insights and market positioning Proficiency in digital marketing tools and analytics platforms Experience optimizing paid media campaigns using data
